Union City, Tenn.–Discovery Park of America was recently selected as an attraction in Tennessee to participate in the summer promotion called “Kid Reviewed.” Kids who participated in the advertising campaign averaged 75 laughs per hour while visiting Discovery Park of America.
The Tennessee Department of Tourist Development partnered with attractions across the state to find out whether joy can actually be measured. And if so, is it possible to identify the places and activities that generate the greatest joy among school-aged children? To answer these questions, the state introduced a special, wearable technology called the Laugh Tracker to scientifically prove where kids have the most fun.
Laugh Trackers were deployed statewide in May. More than 200 children have worn the Laugh Tracker for over 450 hours at attractions across Tennessee. The device recorded more than 36,000 laughs—an average of 1.3 laughs per minute.
In addition to the Laugh Tracker, a traveling “Kid Reviewed” booth was created, where children recorded their honest reviews of popular attractions across the state.
To date, the “Kid Reviewed” booth has appeared at destinations across Tennessee including the Children’s Museum of Memphis, Discovery Park of America in Union City, Nashville Zoo, Fall Creek Falls in Spencer, Tennessee Aquarium in Chattanooga, Hands On! Discovery Center in Gray and Dollywood in Pigeon Forge, to name a few.
Photo: Pictured is Peyton Rasnic, son of Jeremy and Allison Rasnic of Jackson, having fun at Discovery Park of America. Kids who participated in the “Kid Reviewed” advertising campaign averaged 75 laughs per hour while visiting Discovery Park of America.
Menu
